6th Asian Beach Games 2020 releases sponsorship programme
On December 29th, 2019, the 6th Asia Beach Games 2020 Organizing Committee officially announced the sponsorship programme at the Project Presentation and Signing Ceremony of The 4th Sanya International Cultural Industry Fair 2019.
Sponsors’ Rights and Interests
Sponsors of each tier will gain corresponding sponsorship benefits and entitlements as listed below:
- Honorary titles
- The right to use SABG’s intangible assets
- The right to set up advertisements
- The right to release advertisements
- The exclusive marketing rights granted to sponsors above the tier of exclusive suppliers only
- The right to display and sell their products in competition venues
- Corresponding protocol privileges
- Eligibility to be included in SABG’s Sponsor Recognition Programme and Anti-Ambush Marketing Programme
- Pre-emptive right in getting advertising opportunities
- Customized sponsorship recognition entitlements
Forms of Sponsorship
- Sponsors can provide various forms of supports for the Games, including cash contribution, products, or services.
Recruitment of Licensed Merchants
SABGOC extends invitation to companies interested in becoming the licensed merchants of SABG that are equipped with both products and Research & Development capabilities and marketing experience.
01. Potential Licensed Merchants
- Licensed product manufacturers
- Licensed product distributors
- Licensed service providers (responsible for anti-counterfeiting, transportation, image design, etc.)
02. Licensed Merchandise
- General licensed merchandise
Covering 14 major categories, including non-previous metal products, precious metal products, stationery, stuffed toys, jewelry, crafts, sports goods, and cultural & creative products.
- Souvenirs launched by special institutions, including commemorative notes (coins) and commemorative stamps.
Recruitment of Ticketing Agencies
SABGOC extends invitation to companies interested in becoming ticketing agencies of SABG that are equipped with both ticketing operation capabilities and ticket sales channels.
Recruitment of Sports Lottery Operators
SABGOC extends invitation to companies interested in becoming sports lottery operators of SABG that are with sports lotteries operation and management experience and the ability to operate policies.
6th Asian Beach Games 2020 Organizing Committee
Add: Marketing Department of the 6th Asian Beach Games 2020 Organizing Committee, the Cross of Yuxiu Road and Yuxin Road, Tianya District, Sanya, Hainan 海南省三亚市天涯区育秀路与育新路交叉路口2020年第六届亚洲沙滩运动会组委会市场开发部