E-sports Party Music Festival Successfully Concludes in Sanya
2024-12-09
On December 8th, the King of Glory E-sports Party Music Festival and the 10th King of Glory National Championship Finals were successfully concluded at the Tianya Haijiao scenic area in Sanya, Hainan!
This was not just a peak confrontation of national e-sports for all, but also a deep cross-boundary integration attempt between e-sports culture and trendy entertainment forms. During the event, a host of well-known singers, rappers, girl group members, e-sports players, and Cosers gathered together to bring the audience an interactive feast of joy, truly endless fun and unforgettable!
PART.01
The Final Battle is Heating Up
Ten Thousand Witnesses at Tianya Haijiao as a New King is Crowned
The 10th King of Glory National Championship Finals continued with the three major sub-categories from the previous edition, setting up three major events: the 5v5 National Finals, the 1V1 National Finals, and the Corporate Special Invitational. Over the two-day competition, all teams and players demonstrated exceptional competitive skills and unyielding sportsmanship.
Under the spotlight, the North Regional Champion - WST team, and the South Regional Champion - NCR team engaged in an intense 5v5 National Finals. After several rounds of fierce battles, the WST team ultimately claimed the championship throne, becoming the biggest winner of this competition. The player "WST-Qingqiu" from the WST team was awarded the FMVP (Finals Most Valuable Player)!
In the 1V1 National Finals, the North Regional Champion "Change Name Champion Detox (Feng Xiangyu)" and the South Regional Champion "Breeze in the Evening (Shen Yu)" staged a battle of the titans. Ultimately, the player "Change Name Champion Detox (Feng Xiangyu)" won the crown with a 2:1 victory, showcasing his superb skills and excellent psychological quality to make a comeback against the odds.
In the Corporate Special Invitational, the "Alibaba PKQ" team and the "Changxin" team also delivered an exceptionally thrilling match. Ultimately, the "Alibaba PKQ" team emerged victorious with a score of 2:1. The player "ALI.Lingxuan" from the "Alibaba PKQ" team became the FMVP with his impressive individual performance!
Looking back at the journey of the three champion teams, they have undergone numerous tests over several months of competition, reaching the final stage with their tenacious spirit and outstanding performance. Their success is not only an affirmation of their own strength but also the best interpretation of the spirit of e-sports for all.
PART.02
E-sports Party Music Festival Ignites Sanya
Creating a Nationwide E-sports Carnival
On December 7th, Mr. Chen Jingjin, a member of the Standing Committee of Sanya Municipal Committee and the Executive Deputy Mayor of the People's Government, attended the finals of the King of Glory National Championship and delivered a speech.
In his speech, Deputy Mayor Chen Jingjin affirmed the practical measures of the King of Glory National Championship in "creating an e-sports + cultural tourism IP, bringing more diversified cultural tourism consumption experiences to King of Glory players and fans." He pointed out that "Sanya will take this competition as an opportunity to further promote the in-depth integration and development of cultural sports tourism with e-sports and other industries. It will also continue to deepen cooperation with Tencent, leading more internet companies, e-sports platforms, and events to settle in Sanya, and promote the vigorous development of Sanya's cultural tourism, internet, and digital industries." He also expressed a sincere welcome to all tourists coming to Sanya.
For the first time, this edition of the King of Glory National Championship combined e-sports competitions with a music festival, creating a carnival e-sports party music festival for thousands of people. The event featured dual stages for music and e-sports, with e-sports competitions and music performances taking turns, allowing the audience to enjoy the passion of e-sports while also feeling the charm of trendy music and Sanya's cultural tourism.
At the music stage, in addition to the well-known host Zhang Daxian, who served as a special cultural tourism recommender for Sanya and sang for the first time at the music festival, the King of Glory National Championship also invited renowned singers Dai Yutong, Huang Xiaoyun, Zhou Zhennan, Lin Mo, and Mai Lajiao also uses vouchers to bring popular songs to the audience; popular rappers Ma Siwei, Wang Yitai, Zao An, GALI, and Yu Zhen heated up the whole venue with their passionate rap performances; the SNH48 girl group, full of vitality, sang and danced to empower the audience... At the e-sports stage, in addition to the finals of the three major categories, there were also 5v5 and 2v2 star performance matches. The intense competition among the players and the exciting commentary from the guest commentators allowed the audience to simultaneously feel the charm and passion of e-sports!
Thanks to Sanya's unique coastal resources, in addition to the stage area, this national championship also recreated offline settings based on game scene elements, featuring three major themed interactive areas: Chang'an, Haidu, and Jixia Academy. Moreover, numerous e-sports players, commentators, and Cosers also came to the scene to interact with the audience, further bridging the gap between e-sports and the spectators.
As early as September and November of this year, this competition deeply integrated with local comic conventions, launching a brand-new experience of "e-sports + comic conventions." By collaborating with comic convention events in Chengdu, Hangzhou, and other places, it combined e-sports culture,二次元 culture, and local cultural tourism, expanding the audience base of e-sports and stimulating the innovative potential for the development of the e-sports industry.
PART.03
Exploring the "E-sports + Cultural Tourism" Industry Development Model
Creating a New City Cultural Business Card
The hosting of the King of Glory National Championship Finals has also injected new vitality into the development of Sanya's cultural tourism industry. Through the dissemination and influence of e-sports culture, Sanya has successfully attracted the attention of a large number of young tourists. Sanya's famous local attractions, such as Wuzhizhou Island, Sanya Bay, and Xiaoyue Bay, have all welcomed young visitors. The popularity of check-in photos on the internet has further enhanced the city's reputation and fame, and has helped to create a new cultural business card for the city.
Coincidentally, as early as when the preliminary rounds of this national competition were held in Jinan, the event took inspiration from the hometown of poets Li Qingzhao and Xin Qiji, combining the culture of poetry with e-sports competitions. It launched two major segments: "Autumn Poetry Collection" and "King's E-sports Tour," and unfolded a passionate and poetic battle under the Chaoran Tower.
The cross-boundary integration of e-sports culture and traditional culture has brought stronger appeal to the local cultural tourism industry. The Daming Lake scenic area attracted tens of thousands of young tourists who came to visit because of its reputation. While expanding the influence of the King of Glory competition, it also promoted the traditional Chinese culture, allowing the audience to glimpse the charm of traditional cultural treasures such as poetry and calligraphy.
The innovative approach of "e-sports + cultural tourism" in hosting competitions not only promotes the popularization of e-sports culture but also brings new development momentum to the traditional cultural tourism industry!
PART.04
Looking to the Future
The Journey of E-sports Exploration Never Ceases
During the 10th King of Glory National Championship Finals, Mr. Xia Qiyong, Deputy Mayor of Xiaogan City and First Secretary of the Municipal High-tech Zone Party Working Committee, Mr. Huang Lanxiao, Head of the Global E-sports Development Center at Tencent's TiMi Studio, and Mr. Chen Jingjin, a member of the Standing Committee of the Sanya Municipal Committee and Executive Deputy Mayor of the People's Government, completed the handover ceremony. The baton for the next finals has been passed to Xiaogan, Hubei.
In his speech, Deputy Mayor Xia Qiyong said: "Xiaogan has a connection with the King of Glory. In the game, Yunmeng Ze, located in the great river basin, is the ancient area of Xiaogan, where all living beings live in this vast and crisscrossing pastoral land. Xiaogan has cutting-edge technology. The world's top supercomputers and leading white laser communication technology are located in Xiaogan, which can provide strong technical support for the next generation of King of Glory. We will cooperate deeply with King of Glory to bring you an unprecedented gaming experience. Friends, tonight 'Romantic Sanya' and 'Xiaocheng Xiaogan' are connected by the competition, and the handover is held here. This is a beautiful beginning and also a glorious continuation. We sincerely invite everyone to visit Xiaogan, to experience the touching story of 'Huaiyin Boat Talk', and to feel the unique charm of the 'City of Filial Love'. At the next event, let's meet in 'Beautiful Xiaogan' for the 'King's Feast'. We are waiting for you in Xiaogan to gather and prepare for the team battle!"
Congratulations once again to the champions and winning teams in this competition! In the future, "King of Glory" will continue to explore the deep integration of e-sports with cultural tourism, entertainment, and other new fields, bringing audiences more fresh and trendy e-sports experiences, continuously deepening the event's label as a national e-sports platform, and helping to create new city business cards. We look forward to the next King of Glory National Championship continuing to bring more surprises and emotions to the players.
On December 8th, the King of Glory E-sports Party Music Festival and the 10th King of Glory National Championship Finals were successfully concluded at the Tianya Haijiao scenic area in Sanya, Hainan!
This was not just a peak confrontation of national e-sports for all, but also a deep cross-boundary integration attempt between e-sports culture and trendy entertainment forms. During the event, a host of well-known singers, rappers, girl group members, e-sports players, and Cosers gathered together to bring the audience an interactive feast of joy, truly endless fun and unforgettable!
PART.01
The Final Battle is Heating Up
Ten Thousand Witnesses at Tianya Haijiao as a New King is Crowned
The 10th King of Glory National Championship Finals continued with the three major sub-categories from the previous edition, setting up three major events: the 5v5 National Finals, the 1V1 National Finals, and the Corporate Special Invitational. Over the two-day competition, all teams and players demonstrated exceptional competitive skills and unyielding sportsmanship.
Under the spotlight, the North Regional Champion - WST team, and the South Regional Champion - NCR team engaged in an intense 5v5 National Finals. After several rounds of fierce battles, the WST team ultimately claimed the championship throne, becoming the biggest winner of this competition. The player "WST-Qingqiu" from the WST team was awarded the FMVP (Finals Most Valuable Player)!
In the 1V1 National Finals, the North Regional Champion "Change Name Champion Detox (Feng Xiangyu)" and the South Regional Champion "Breeze in the Evening (Shen Yu)" staged a battle of the titans. Ultimately, the player "Change Name Champion Detox (Feng Xiangyu)" won the crown with a 2:1 victory, showcasing his superb skills and excellent psychological quality to make a comeback against the odds.
In the Corporate Special Invitational, the "Alibaba PKQ" team and the "Changxin" team also delivered an exceptionally thrilling match. Ultimately, the "Alibaba PKQ" team emerged victorious with a score of 2:1. The player "ALI.Lingxuan" from the "Alibaba PKQ" team became the FMVP with his impressive individual performance!
Looking back at the journey of the three champion teams, they have undergone numerous tests over several months of competition, reaching the final stage with their tenacious spirit and outstanding performance. Their success is not only an affirmation of their own strength but also the best interpretation of the spirit of e-sports for all.
PART.02
E-sports Party Music Festival Ignites Sanya
Creating a Nationwide E-sports Carnival
On December 7th, Mr. Chen Jingjin, a member of the Standing Committee of Sanya Municipal Committee and the Executive Deputy Mayor of the People's Government, attended the finals of the King of Glory National Championship and delivered a speech.
In his speech, Deputy Mayor Chen Jingjin affirmed the practical measures of the King of Glory National Championship in "creating an e-sports + cultural tourism IP, bringing more diversified cultural tourism consumption experiences to King of Glory players and fans." He pointed out that "Sanya will take this competition as an opportunity to further promote the in-depth integration and development of cultural sports tourism with e-sports and other industries. It will also continue to deepen cooperation with Tencent, leading more internet companies, e-sports platforms, and events to settle in Sanya, and promote the vigorous development of Sanya's cultural tourism, internet, and digital industries." He also expressed a sincere welcome to all tourists coming to Sanya.
For the first time, this edition of the King of Glory National Championship combined e-sports competitions with a music festival, creating a carnival e-sports party music festival for thousands of people. The event featured dual stages for music and e-sports, with e-sports competitions and music performances taking turns, allowing the audience to enjoy the passion of e-sports while also feeling the charm of trendy music and Sanya's cultural tourism.
At the music stage, in addition to the well-known host Zhang Daxian, who served as a special cultural tourism recommender for Sanya and sang for the first time at the music festival, the King of Glory National Championship also invited renowned singers Dai Yutong, Huang Xiaoyun, Zhou Zhennan, Lin Mo, and Mai Lajiao also uses vouchers to bring popular songs to the audience; popular rappers Ma Siwei, Wang Yitai, Zao An, GALI, and Yu Zhen heated up the whole venue with their passionate rap performances; the SNH48 girl group, full of vitality, sang and danced to empower the audience... At the e-sports stage, in addition to the finals of the three major categories, there were also 5v5 and 2v2 star performance matches. The intense competition among the players and the exciting commentary from the guest commentators allowed the audience to simultaneously feel the charm and passion of e-sports!
Thanks to Sanya's unique coastal resources, in addition to the stage area, this national championship also recreated offline settings based on game scene elements, featuring three major themed interactive areas: Chang'an, Haidu, and Jixia Academy. Moreover, numerous e-sports players, commentators, and Cosers also came to the scene to interact with the audience, further bridging the gap between e-sports and the spectators.
As early as September and November of this year, this competition deeply integrated with local comic conventions, launching a brand-new experience of "e-sports + comic conventions." By collaborating with comic convention events in Chengdu, Hangzhou, and other places, it combined e-sports culture,二次元 culture, and local cultural tourism, expanding the audience base of e-sports and stimulating the innovative potential for the development of the e-sports industry.
PART.03
Exploring the "E-sports + Cultural Tourism" Industry Development Model
Creating a New City Cultural Business Card
The hosting of the King of Glory National Championship Finals has also injected new vitality into the development of Sanya's cultural tourism industry. Through the dissemination and influence of e-sports culture, Sanya has successfully attracted the attention of a large number of young tourists. Sanya's famous local attractions, such as Wuzhizhou Island, Sanya Bay, and Xiaoyue Bay, have all welcomed young visitors. The popularity of check-in photos on the internet has further enhanced the city's reputation and fame, and has helped to create a new cultural business card for the city.
Coincidentally, as early as when the preliminary rounds of this national competition were held in Jinan, the event took inspiration from the hometown of poets Li Qingzhao and Xin Qiji, combining the culture of poetry with e-sports competitions. It launched two major segments: "Autumn Poetry Collection" and "King's E-sports Tour," and unfolded a passionate and poetic battle under the Chaoran Tower.
The cross-boundary integration of e-sports culture and traditional culture has brought stronger appeal to the local cultural tourism industry. The Daming Lake scenic area attracted tens of thousands of young tourists who came to visit because of its reputation. While expanding the influence of the King of Glory competition, it also promoted the traditional Chinese culture, allowing the audience to glimpse the charm of traditional cultural treasures such as poetry and calligraphy.
The innovative approach of "e-sports + cultural tourism" in hosting competitions not only promotes the popularization of e-sports culture but also brings new development momentum to the traditional cultural tourism industry!
PART.04
Looking to the Future
The Journey of E-sports Exploration Never Ceases
During the 10th King of Glory National Championship Finals, Mr. Xia Qiyong, Deputy Mayor of Xiaogan City and First Secretary of the Municipal High-tech Zone Party Working Committee, Mr. Huang Lanxiao, Head of the Global E-sports Development Center at Tencent's TiMi Studio, and Mr. Chen Jingjin, a member of the Standing Committee of the Sanya Municipal Committee and Executive Deputy Mayor of the People's Government, completed the handover ceremony. The baton for the next finals has been passed to Xiaogan, Hubei.
In his speech, Deputy Mayor Xia Qiyong said: "Xiaogan has a connection with the King of Glory. In the game, Yunmeng Ze, located in the great river basin, is the ancient area of Xiaogan, where all living beings live in this vast and crisscrossing pastoral land. Xiaogan has cutting-edge technology. The world's top supercomputers and leading white laser communication technology are located in Xiaogan, which can provide strong technical support for the next generation of King of Glory. We will cooperate deeply with King of Glory to bring you an unprecedented gaming experience. Friends, tonight 'Romantic Sanya' and 'Xiaocheng Xiaogan' are connected by the competition, and the handover is held here. This is a beautiful beginning and also a glorious continuation. We sincerely invite everyone to visit Xiaogan, to experience the touching story of 'Huaiyin Boat Talk', and to feel the unique charm of the 'City of Filial Love'. At the next event, let's meet in 'Beautiful Xiaogan' for the 'King's Feast'. We are waiting for you in Xiaogan to gather and prepare for the team battle!"
Congratulations once again to the champions and winning teams in this competition! In the future, "King of Glory" will continue to explore the deep integration of e-sports with cultural tourism, entertainment, and other new fields, bringing audiences more fresh and trendy e-sports experiences, continuously deepening the event's label as a national e-sports platform, and helping to create new city business cards. We look forward to the next King of Glory National Championship continuing to bring more surprises and emotions to the players.
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